Karin is an
Associate Professor of Marketing in the College
of Business at the University of South Florida St. Petersburg. Her
teaching focus on civic engagement and social responsibility has led to her
being awarded the Bank of America Endowed Professor in Business for
2007-2008. Her research interests are in the areas of consumer boycott
behavior, consumer behavior, consumer thought processes, and research
methods. Her research has been published in the Journal of the Academy of
Marketing Science (JAMS), the Journal of Business Research (JBR), the
Journal of Services Marketing, the Journal of Consumer Marketing, and others.
She has served as a member of the editorial review board for JAMS and is
currently on the editorial review board for JBR.